![](https://cdn.myportfolio.com/9fb30ef7b3070cb6eb79c207743777ed/8c90b5c4cb682415215203bb_rw_1920.jpg?h=763863338f9afd885d38c212006b7b75)
16:9 Grid Principle
![](https://cdn.myportfolio.com/9fb30ef7b3070cb6eb79c207743777ed/c1aa081956b8c77e75fa9846_rw_1920.jpg?h=ac0d1cdecc3cc22ca419a5bda19ca585)
![](https://cdn.myportfolio.com/9fb30ef7b3070cb6eb79c207743777ed/edb3f2075568f50adfb7bc92_rw_1920.jpg?h=a45f31435eaad4b4a67c94dc6ae9b84f)
![](https://cdn.myportfolio.com/9fb30ef7b3070cb6eb79c207743777ed/f99973bd7d66e0974ac93343_rw_1920.gif?h=d98212e0a27ff631f2a07a398092e847)
Audio-driven patterns and colors.
![](https://cdn.myportfolio.com/9fb30ef7b3070cb6eb79c207743777ed/4563fb0ee0c61b65c5967c63_rw_1920.jpg?h=bca5a4ea0eb2460fa3196a07cf25dcf6)
![](https://cdn.myportfolio.com/9fb30ef7b3070cb6eb79c207743777ed/f3e96caed4de49df2817c5d5_rw_1920.jpg?h=3ded46f8e20eb1fbbac23cd1873e07d5)
![](https://cdn.myportfolio.com/9fb30ef7b3070cb6eb79c207743777ed/064805b355c833095fbf444e_rw_1920.jpg?h=0ea3a6f1d76ae76f948295fedbc9bfd9)
![](https://cdn.myportfolio.com/9fb30ef7b3070cb6eb79c207743777ed/6c24d82eaa74b511f2afa42e_rw_1920.jpg?h=f3dfcc16e516db644fc42d15842a02fd)
![](https://cdn.myportfolio.com/9fb30ef7b3070cb6eb79c207743777ed/710771db7787b55e85429757_rw_1920.jpg?h=c77e2b4771593021288dc557ce22ff62)
![](https://cdn.myportfolio.com/9fb30ef7b3070cb6eb79c207743777ed/84814ba185a751203068eadc_rw_1920.jpg?h=bf72cba09091365467b8ef8456e228f2)
![](https://cdn.myportfolio.com/9fb30ef7b3070cb6eb79c207743777ed/2883f6ea8427caf15ad3752e_rw_1920.jpg?h=ea8cc5bf2e2e1bd0e2b6db957063b5d8)
![](https://cdn.myportfolio.com/9fb30ef7b3070cb6eb79c207743777ed/0e5a3309a112185d9ca6b543_rw_1920.jpg?h=da958957bd6cfb519bca124c6400dce9)
![](https://cdn.myportfolio.com/9fb30ef7b3070cb6eb79c207743777ed/9c4aa6fabfebf4f044e7b98d_rw_1920.jpg?h=9824eb43ff777b90e0d441acc6ce6b9e)
CREDITS
CLIENT
BI - Norwegian Business School
PRODUCTION COMPANY
Apt
ART DIRECTION & MOTION DESIGN
Kim Holm
PRODUCER
Geir Skorstad
MUSIC & SOUND DESIGN
Vidar Bergethon Holm
—
Produced in 2015
Official brand ident from the broadcast design developed for BI - Norwegian Business School — building upon their existing identity and square-based visual principle. An audio-driven visual system with associations to connections, structure, logic, flexibility, diversity, rhythm and mathematics.